BIMI
Your logo next to your messages in supporting inboxes, once DMARC is enforced.
BIMI is a DNS record pointing to an SVG logo. It requires DMARC at quarantine or reject, and Gmail and Apple Mail show the logo only with a mark certificate (VMC or CMC). It does not improve deliverability by itself; it rewards domains that already authenticate properly.
Related terms
- DMARC: The policy that tells receivers what to do when mail fails SPF and DKIM, and where to report.
- VMC and CMC: Mark certificates that prove you own the logo BIMI shows: Verified (trademark) or Common (12 months of use).
